Recommended stack for music PR.
The tools independent artists and music promoters actually use. Honest recommendations from someone who runs releases daily. No paid placements, some links are affiliate links for tools we already pay for and would recommend anyway.
Campaign Management
TAP
VisitContact research, pitch drafting, release planning, and coverage tracking.
Built for independent artists running their own release. The only tool with a public API and MCP server.
Email & Files
Google Workspace
VisitGmail, Drive, Calendar, Meet. The backbone of most small operations.
Custom domain email is non-negotiable for credibility. Drive handles asset sharing with contacts and media.
Project Management
Notion
VisitDocs, databases, and project tracking in one workspace.
Flexible enough for release briefs, project notes, and internal SOPs. Better than Trello for tracking multiple releases.
Design
Canva
VisitQuick graphics for press releases, social assets, and coverage summaries.
You don't need Photoshop for a press release header or a social media graphic. Canva gets it done in minutes.
Scheduling
Cal.com
VisitOpen-source scheduling for meetings and demos.
Eliminates the back-and-forth when booking client calls or media meetings. Self-hosted option for privacy.
Email Marketing
Kit
VisitEmail newsletters and automations for creators. Formerly ConvertKit.
If you send a regular newsletter to contacts or clients, Kit handles it cleanly. Better creator focus than Mailchimp.
Research & Data
Firecrawl
VisitWeb scraping and research API. Turn any website into structured data.
Finding contact details, scraping station playlists, researching outlets. Saves hours of manual research per campaign.
Writing & Dictation
Wispr Flow
VisitVoice dictation that works in every app on macOS. Hold a key, speak, get clean text.
Drafting pitch emails and press releases is faster out loud than typed. Wispr cleans up filler without killing voice.
Payments
Stripe
VisitPayment processing for client invoicing.
If you sell merch, gig tickets or your own services, Stripe handles payments, invoices and tax compliance.
Radio Monitoring
WARM
VisitWorld Airplay Radio Monitor. Track radio plays across UK stations.
The only way to know if your track is actually being played. Essential for campaign reporting and follow-ups.
Analytics
Spotify for Artists
VisitStreaming data, listener demographics, and playlist tracking.
Every release wrap-up needs streaming data to show what moved. Free and essential.
Audio Hosting
SoundCloud
VisitEmbed-friendly audio hosting for press releases and outreach.
Most radio stations and bloggers prefer SoundCloud embeds over download links. Private tracks for pre-release pitching.
Error Monitoring
Sentry
VisitApplication monitoring and error tracking.
If you run any custom tools or integrations, Sentry catches issues before your clients notice them.