Yours to keepNo spreadsheets requiredEvery reply kept with the contactEPK and press release, written for youFirst release freeWritten from your own briefYours to keepNo spreadsheets requiredEvery reply kept with the contactEPK and press release, written for youFirst release freeWritten from your own brief
Release plans, press kits and radio pitches to a plugger’s standard. When an agency’s work ends, the relationships usually leave with them. With TAP, they stay with you.
Built by a plugger with five years pitching UK radio. His own releases run on it too.
§ Who it’s for
Run your music like the business it is.
You know what good promotion looks like and what it costs. TAP brings the same standard, and the results stay with you.
For you if
You've paid a PR company or a plugger before.
You have contacts of your own, or want checked UK outlets.
You have a release coming.
Not for you if you want
Guaranteed playlist placements. Anyone selling those is selling bots.
Ads bought with your money.
Software that makes the decisions for you.
§ The problem
You paid for PR last time.
What do you have to show for it? Usually a report, a few plays and no idea what went out in your name. With TAP, every contact, reply and play stays with you.
Release planner
See your release, planned backwards
Pick a release date to see the weeks before and after it.
The real screens, from the desk you get on day one.
Step 01 · Check the mix
Know it is ready before anyone hears it.
Drop a bounce. Mix Check measures loudness, headroom, dynamics and width on your own machine, then tells you how it will land with a listener. Sign up for more readings. No score, no opinion on the song, and the file never leaves your laptop.
Measured on devicebounce.wav · 3:12
-9.4 LUFS-0.8 dBTP, check7.1 LU4 perspectives
Step 02 · Plan and package
The release, planned backwards.
Give TAP the track and the date. It fills in the weeks, writes three angles and a press release from your brief, and builds the press kit on a link you can paste anywhere.
Step 03 · Send
Pitches that show their work.
Start from UK outlets TAP has already checked for your genre, or bring your own. TAP writes one pitch per person with the reason it picked them, then waits. You read, edit, approve, and it sends from your own Gmail.
Step 04 · Log the wins
Every win, in one place.
Replies, plays and coverage land against the person and the release, with what they said. TAP drafts the post about each win, and your edits and results shape the next pitch.
§ What people see
Your release, packaged.
What a journalist, a producer or a fan actually opens: your press kit and your press release. Both written from the same brief, on your own link.
One track took a day. Another went through so many versions that its first incarnation barely resembles the finished record.
“I had the most fun pretending I was a third member in Daft Punk or something,” he says.
‘On My Mind’ is released on 6 November 2026, followed by ‘What’s the Deal’ on 4 December. The full EP arrives on 14 January 2027.
ends · three angles offered, you picked one
One link per release. The story, artwork, audio and full press release, with the stations that played it if you want them shown. Your back catalogue builds itself.
§ The principle
“Every release leaves you with relationships you own.”
The contacts, the replies, the plays and the people who said yes stay in your account, ready for the next release.
§ What’s new
Latest on the desk.
The newest changes, each dated. The full record is on the changelog.
A press kit in the colours of your cover
Your public press kit now takes its main colour from your cover artwork, with pre-save, listen and buy at the top and the press material below.
Approve every ready pitch at once
On the Send tab you can now approve all your ready pitches in one go, after a check that shows how many there are and who they go to.
Connect Gmail with one Google sign-in
Google has verified TAP to send on your behalf, so connecting your Gmail is now a single Sign in with Google, with no warning screen.
Your first release is free, up to your first 10 sent pitches. After that you pay once per release, priced by its size. No subscription you resent by month three.
First release free, then priced by size
Release pack
from £59a release
Your first release is on us, up to your first 10 sent pitches. After that a single is £59, an EP £99 and an album £149, one payment each.
Release timeline, built around your track and date
Checked UK outlets for your genre, or your own contacts
Posts drafted from wins, once coverage lands
Every message on the record, with what came back
Replies, plays and coverage kept with each contact
Also from Total Audio: SpotCheck looks for bots behind a curator’s playlist, one at a time or in bulk, with monitoring. It lives at spotcheck.cc.
Post while the news is fresh
Also from Total Audio: NewsJack finds a trending angle worth posting about, or nothing on a quiet day, with briefings and voice profiles. It lives at newsjack.cc.
§ Provenance
Built from both sides.
I’ve done this job from both sides. Five years pitching radio for other artists (the spreadsheets, the follow-up emails, the coverage reports) and my own releases as sadact: finishing a track, feeling great for a day, then staring at the blank pitch doc wondering where to start.
TAP is the version of that work I always wished existed. The standards of someone who has done it professionally, at a price that makes sense for one artist with one release. No middleman taking a cut of your music, no monthly fee for a service you use twice a year. Pay for a release when you have a release.
Your judgement stays at the centre. TAP does the preparation so a decision doesn’t take three weeks of 1am spreadsheet work, and everything the release earns stays with you for the next one.
CHRIS SCHOFIELD
·
FOUNDER, TAP
·
Built in Brighton, UK
§ Common questions
Straight answers.
06
questions answered
01Will you send anything without my approval?+
By default, each message waits for your approval. You decide how much to hand over, and it's your name on every one.
02What does the release pack include?+
The release plan, the press kit and the pitch emails for one release, from the first plan to the final wrap, plus replies and coverage kept with each contact. One payment covers it until the release is done.
03What if I have more than one release?+
Buy a pack for each one: £59 for a single, £99 for an EP or £149 for an album. There's no monthly plan, so you only pay when you've got something to promote.
04Do you guarantee placements?+
No. Anyone who guarantees playlist placements is selling bots, not music PR. TAP shows its work at every step: who we drafted for, what the pitch said, what came back. You decide what to send.
05What is the difference between TAP and just submitting to SubmitHub?+
SubmitHub is a submission marketplace: you pay per submission to a curatorial inbox. TAP is the team behind a release, covering the plan, personal pitch emails to specific journalists and radio producers, and the posts. Different job, different tool.
06Is my data secure?+
Encrypted at rest and in transit. Protected under UK law. We never share contact data between accounts.
Everything After.
Chris’s notes from both sides of the work, plugger and artist: what he’s learning, what’s changing, and what it takes to get a self-released track heard.
Start your release
