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§ Resources / Amazing Radio PR

Amazing Radio PR.

Deep dive into Amazing Radio — the UK's leading platform for emerging indie and alternative artists — covering submission strategy and best practices.

Amazing Radio PR focuses on the station that has built its whole identity around emerging and unsigned artists. It covers the submission process and how to optimise for it, the differences between Amazing Radio UK and Amazing Radio US, and how to convert airplay there into press coverage and bigger platform interest. For artists without an existing PR footprint, it is often the first national-level radio play available, which makes the submission worth doing properly rather than casually.

The material below suits both PR professionals adding Amazing Radio to an emerging-artist strategy and independent artists submitting directly. You will find a walkthrough of how submissions are handled, a checklist for making yours stand out, guidance on the UK versus US stations, and ways to leverage plays into coverage elsewhere.

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