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§ Resources / Bandcamp PR

Bandcamp PR.

PR strategy for Bandcamp: covering Bandcamp Daily editorial, direct-to-fan strategy, Bandcamp Friday, and independent music promotion.

Bandcamp PR covers the platform that independent and alternative music campaigns still rely on for direct-to-fan sales: pitching Bandcamp Daily editorial, planning around Bandcamp Friday, genre tagging and discoverability, and press release work tailored to a platform where the audience buys rather than streams. Bandcamp rewards campaigns that treat it as a community and a storefront at once, and the editorial side is more approachable than most people expect.

This section is for PR professionals working Bandcamp into independent and alternative music campaigns. The pages below cover Bandcamp Daily pitch strategy, a Bandcamp Friday campaign checklist, tagging and discoverability guidance, and press release templates built for the platform.

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