Album press release Templates

[ARTIST NAME] announces [ALBUM TITLE], arriving [RELEASE DATE]

The [GENRE] record marks [KEY MILESTONE: first album in X years / new chapter after previous project / collaboration with producer NAME]. Across [NUMBER] tracks, [ARTIST NAME] explores [THEMATIC CENTRE: specific themes/sonic direction].

Album highlights include [LEAD SINGLE NAME], out now, plus upcoming single [SECOND SINGLE NAME] on [DATE]. A full UK and European tour launches [TOUR START DATE].

[ARTIST NAME] comments: "[QUOTE ABOUT ALBUM CONCEPT/CREATION PROCESS – 2-3 sentences explaining why this album matters now]"

Produce credits feature [KEY PRODUCERS/COLLABORATORS]. [OPTIONAL: Context about recording location, timeline, or unique process element].

[ALBUM TITLE] is released by [LABEL] on [DATE]. Pre-order available at [LINK].

### RELEASE SCHEDULE
- [SINGLE 1] – Out now
- [SINGLE 2] – [DATE]
- [SINGLE 3] – [DATE]
- Full album – [RELEASE DATE]

Lead with the most compelling angle (a rare collaboration, an unexpected sonic shift, or the artist's first album in five years). Include the pre-order link high up. The release schedule is crucial for editors planning coverage—give them the full timeline so they know when follow-up stories are coming. Adjust the quote to reflect the artist's voice; this should sound like them, not marketing copy.

Subject: Review – [ARTIST NAME], [ALBUM TITLE] [Release Date]

Hi [EDITOR/REVIEWER NAME],

I'm pitching [ALBUM TITLE], the new album from [ARTIST NAME], due [RELEASE DATE].

[SPECIFIC ANGLE FOR THIS OUTLET – 1-2 sentences tailored to their coverage history and audience. For example: "Given your coverage of [previous artist/sound similar to this], this album's exploration of [specific theme/sonic element] feels particularly relevant."]

[ARTIST CONTEXT – 2-3 sentences covering key achievements, discography moment, or why this album matters. Avoid generic 'rising star' language.]

This record features [KEY PRODUCERS], recorded [LOCATION/CONTEXT]. The lead single [SINGLE NAME] has received [SPECIFIC COVERAGE: X radio play, editorial coverage, streaming figures]. [OPTIONAL: Chart or cultural context.]

I can provide early access via Spotify embed or physical copy if preferred. All review copies are embargoed until [EMBARGO DATE - typically 2 weeks before release].

Please let me know your interest and preferred format.

Best,
[YOUR NAME]

Customise the angle for each outlet—a folk publication wants different framing than a dance music title. The embargo date is critical: give print enough time without leaving them sitting on a review. If the artist has any credible press history, mention it (Radio 2 play, festival headliner, strong streaming numbers). Keep the email tight; editors receive hundreds of pitches.

[ARTIST NAME] reveals [ALBUM TITLE] tracklist.

The [NUMBER]-track album, due [RELEASE DATE], features production and songwriting from [LIST KEY COLLABORATORS]. Each track explores [BRIEF THEMATIC OR SONIC THREAD].

Singles to date—[SINGLE 1], [SINGLE 2], and [SINGLE 3]—sit alongside [NUMBER] unreleased tracks. [OPTIONAL DETAIL: specific track you want to highlight, collaboration highlight, or production technique].

[FULL TRACKLIST WITH CREDITS]
1. [TRACK] (feat. [ARTIST] if applicable; prod. [PRODUCER])
2. [TRACK] (prod. [PRODUCER])
[Continue for all tracks]

Pre-order [ALBUM TITLE] now: [LINK]

Album out [RELEASE DATE] via [LABEL].

[OPTIONAL: "Hear [SINGLE NAME] now" link, or link to any exclusive content like behind-the-scenes footage or artist commentary on the tracklist.]

Always include producer credits—music press uses these details when covering the album later. If you have a featured artist or notable collaboration, emphasise it here. This post works well for both press release wire services and as a primary social post. Consider timing this for maximum reach (typically Tuesday–Thursday, mid-morning UK time for maximum music press pickup).

Subject: Interview – [ARTIST NAME] on [ALBUM TITLE]

Hi [CONTACT NAME],

I'm offering an exclusive interview with [ARTIST NAME] to discuss [ALBUM TITLE] (out [DATE]).

[COMPELLING HOOK – 2-3 sentences about what makes this artist's story newsworthy right now. Example: "[Artist] has spent three years away from recording; this album marks a return with a radically different sonic direction," or "This album documents [specific life event/creative breakthrough]."]

Key discussion points:
- [Specific creative decision or song story]
- [Personal or professional context relevant to the album]
- [Collaboration highlight or unexpected production choice]
- [Artist's thoughts on [relevant cultural moment / musical trend / their own evolution]]

[ARTIST AVAILABILITY: specific dates/times they're available for interview. Example: "[Artist] is available for interviews between [DATE] and [DATE], and can accommodate live sessions, pre-recorded, or written features."]

I can facilitate via call, video, or in-person depending on your preference. The album will be available to stream ahead of publication.

Let me know if this interests you.

Best,
[YOUR NAME]

Tailor the hook to each outlet's audience. A music publication wants different angles than a cultural magazine or radio show. Be specific about availability—vague scheduling creates friction. If the artist has limitations (e.g., can't do early-morning radio, prefers email questions), flag that upfront rather than causing confusion later. The key discussion points should be genuine stories, not marketing bullets.

Subject: Review Embargo – [ALBUM TITLE] by [ARTIST NAME] [EMBARGO DATE]

Hello,

Thank you for your interest in reviewing [ALBUM TITLE]. Please find early access details below.

**EMBARGO DETAILS**
Title: [ALBUM TITLE]
Artist: [ARTIST NAME]
Release Date: [DATE]
**Embargo Date: [DATE AT TIME – e.g., Tuesday 25 June 2024, 09:00 GMT**
Please do not publish your review before this date/time.

**ACCESS**
You can access the album via: [LINK]
Login credentials: [if applicable]
Alternatively, I can arrange a physical copy for delivery.

**REVIEW NOTES**
[2-3 sentences about the album's context if needed, e.g., genre, key themes, artist background. Keep this minimal—let the reviewer form their own opinion.]

**SUBMISSION**
Once you've published, please send the link to [YOUR EMAIL].

If you have any access issues or need an extension, please let me know immediately.

Best,
[YOUR NAME]

The embargo time (not just date) is essential—specify AM/PM and timezone to eliminate confusion. Always provide multiple access methods (streaming link, physical copy option). Follow up with outlets two days before embargo date if you haven't heard back; some reviewers miss emails or lose access links. Document which outlets have published and which haven't in a spreadsheet; this helps identify embargo breaches and track coverage immediately.

[ARTIST NAME] shares [SINGLE NAME], the [ordinal: lead / second / final] single from [ALBUM TITLE].

[SINGLE NAME] arrives [DATE] via [LABEL]. The track [BRIEF DESCRIPTION OF THE SONG – what it sounds like, its emotional core, or production highlight. 1-2 sentences].

[ARTIST NAME] on the song: "[QUOTE – ideally about how this track fits the album's story or what it represents creatively. 2-3 sentences.]"

[OPTIONAL CONTEXT: collaboration detail, production process, or video announcement if applicable.]

Produced by [PRODUCER NAME], [SINGLE NAME] follows [PREVIOUS SINGLE] and precedes [NEXT MILESTONE – next single, tour announcement, or full album release]. The album [ALBUM TITLE] lands [RELEASE DATE].

Listen: [LINK]
Pre-order the album: [LINK]

[OPTIONAL: tour date announcement, video premiere link, or playlist placement details if relevant.]

Avoid repetitive language across multiple singles—each announcement should highlight what makes *this* song distinct and advance the album narrative. Don't just say 'heavy guitars' or 'dance production'; be specific about what the song does emotionally or thematically within the album. Reference the previous single by name so press can track the campaign arc. If there's a video, premiere strategy, or exclusive placement, mention it clearly.

Subject: Feature – Inside [ALBUM TITLE]: Working with Producer [PRODUCER NAME]

Hi [EDITOR],

[ALBUM TITLE], the new album from [ARTIST NAME] (out [DATE]), was largely produced by [PRODUCER NAME]. I'm pitching a feature exploring their creative partnership and the album's sonic direction.

[PRODUCER/COLLABORATION CONTEXT – 2-3 sentences. Example: "[Producer] is known for [previous work/approach to production]; this is their first full album collaboration with [Artist]." Or: "The pair spent [timeframe] recording across [location], experimenting with [specific sonic approach or instrument/technique]."]

[STORY ANGLE – why this story matters. Examples: "The production choice marks a sharp departure from [Artist]'s previous work," or "[Producer] brought [specific expertise/approach] to the album that fundamentally shifted the sound," or "The process involved [interesting technical or creative element] rarely used in [genre] music."]

I can facilitate an interview with [ARTIST/PRODUCER or both], or provide studio footage and production notes.

Key discussion points:
- [Specific production decision or song highlight]
- [How the collaboration came about]
- [Technical or creative challenge overcome]

Let me know your interest.

Best,
[YOUR NAME]

This angle works particularly well for music-focused publications, production blogs, and specialist press. It gives them something to talk about beyond 'new album is good.' Producer credentials matter—make sure the producer has a genuine story or notable previous work, otherwise this pitch feels forced. Include specific details about the recording process (location, timeline, equipment, approach) rather than vague claims about 'collaboration.'

[ARTIST NAME] – [ALBUM TITLE] Campaign Brief

**RELEASE INFORMATION**
Album: [ALBUM TITLE]
Release Date: [DATE]
Label: [LABEL]
Genre: [GENRE]
Pre-order: [LINK]

**SINGLES SCHEDULE**
- [SINGLE 1]: [DATE] – [BRIEF DESCRIPTION]
- [SINGLE 2]: [DATE] – [BRIEF DESCRIPTION]
- [SINGLE 3]: [DATE] – [BRIEF DESCRIPTION]
- Full album: [DATE]

**KEY MESSAGING**
[Artist's story/context – 3-4 sentences covering why this album matters now. Include any relevant milestones, collaborations, or creative shifts.]

**INTERVIEW AVAILABILITY**
[Artist] is available for: [list – e.g., live sessions, pre-recorded interviews, phone interviews]
Best windows: [specific availability dates/times]
Contact: [YOUR EMAIL]

**SUPPORTING CONTENT**
- Official video: [link if available]
- Behind-the-scenes clips: [link if available]
- Artist imagery: [link to press kit]

**PRINT/DIGITAL COVERAGE**
Expected coverage in: [list key outlets you've secured or are confident about]
Key angles: [2-3 main story angles media will pursue]

**QUESTIONS**
Contact [YOUR NAME] for playlist requests, interview scheduling, or campaign updates.

Radio stations operate on their own timelines and need clear info about singles availability to slot them into rotation. This brief works for all broadcasters (commercial radio, BBC Local Radio, independent stations, podcasts). Update this regularly as coverage lands—broadcasters like seeing that press interest is building. Include high-res imagery links and video URLs since they'll be sharing these with on-air staff. The availability window should be realistic; overpromising and missing interview dates damages your credibility.